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All Articles & Guides
Click here to get a listing in alphabetical order of all published articles and guides on this website.
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Why you need Contact Forms and Email Service for Your Website
A website has the power to either break or build your online business. An effective webpage will advertise your brand and attract the right clients, while an ineffective one will destroy a billion-dollar idea or strategy. [Read More]
What is a Website’s Homepage?
According to advertising experts, first impressions are a vital deciding factor in influencing the success of a brand’s interaction. The digital age has placed more emphasis on branding. You only have a fraction of a second to form a lasting impact on the people visiting your website when landing first at your homepage. [Read More]
The Benefits of Connecting Your Website with Social Media to Boost Your Audience
Today, social media has become an important part of marketing owing to the endless opportunities it provides to businesses. Many brands are using social media to increase their audience and enjoy both commercial and non-commercial benefits. [Read More]
SEO: Setting the Record Straight
When working with websites, one of the most misunderstood, misinterpreted and widely abused terms is "SEO", which stands for "Search Engine Optimization". Just enter those 3 letters in a search window, either on search engines or Youtube and you'll get links by the thousands. Most of them sell courses or snake-oil miracle cures for getting your website on "top of search results pages". [Read More]
There is More to Ranking Than Just Struggling to Rank First on the Search Results
Every website owner wants their website to rank first in the search engine results pages. However, your website will not rank higher if you keep chasing every new Google update. Getting to the first position will only make sense if you consider search terms used in queries and where your visitors are searching from. [Read More]
Every Business Website Should Have a FAQ Page
FAQ or "Frequently Asked Questions" is a page that is incorporated on websites to ensure commonly asked questions are answered. This is a breathing and living document that must be regularly updated. The information provided on this page must be current and should reflect the issues that customers are experiencing with supportive and relevant responses that address these customer queries. [Read More]
Newsletters Bring More Customers
Email marketing is an effective way to reach out to your targeted audience and prospects. If you already publish news stories or blog posts on your website it is important to have a subscription module for your visitors to be able to enter their email addresses and automatically receive your articles as soon as they are published online. [Read More]
Why Social Marketing is Important for Your Website?
Nowadays, social media is not used just for sharing your family photos with your friends, voicing your opinions or scrolling in your free time but it’s also one of the most effective ways to promote your business and website. It helps businesses to influence a larger number of audiences, creates brand identity and spreads awareness. [Read More]
Why your business website needs a professional website designer?
Imagine you have visitors on your website and they are not able to go through it or it is loading so slow that they have to give up. Disappointing, right? Well, not only is it disappointing but it’s also effecting your business in harmful ways. If your website is not well-developed, visually appealing and easy to use, you can be at the risk of losing many potential clients. [Read More]
The Importance of Homepage Headers
In the early days of website design and until some years ago homepage headers were purely informative and, most of the time contained the usual elements like the navigation menu and the logo, some contact details such as phone numbers and plain email addresses, and sometimes a search tool. [Read More]