Blog Articles & Guides

What is a Website’s Homepage?

According to advertising experts, first impressions are a vital deciding factor in influencing the success of a brand’s interaction. The digital age has placed more emphasis on branding. You only have a fraction of a second to form a lasting impact on the people visiting your website when landing first at your homepage. [Read More]
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SEO: Setting the Record Straight

When working with websites, one of the most misunderstood, misinterpreted and widely abused terms is "SEO", which stands for "Search Engine Optimization".  Just enter those 3 letters in a search window, either on search engines or Youtube and you'll get links by the thousands. Most of them sell courses or snake-oil miracle cures for getting your website on "top of search results pages". [Read More]

Every Business Website Should Have a FAQ Page

FAQ or "Frequently Asked Questions" is a page that is incorporated on websites to ensure commonly asked questions are answered. This is a breathing and living document that must be regularly updated. The information provided on this page must be current and should reflect the issues that customers are experiencing with supportive and relevant responses that address these customer queries. [Read More]

Newsletters Bring More Customers

Email marketing is an effective way to reach out to your targeted audience and prospects. If you already publish news stories or blog posts on your website it is important to have a subscription module for your visitors to be able to enter their email addresses and automatically receive your articles as soon as they are published online. [Read More]
social media written with fancy letters

Why Social Marketing is Important for Your Website?

Nowadays, social media is not used just for sharing your family photos with your friends, voicing your opinions or scrolling in your free time but it’s also one of the most effective ways to promote your business and website. It helps businesses to influence a larger number of audiences, creates brand identity and spreads awareness. [Read More]
laptop with notebook and camera in website designing situation

Why your business website needs a professional website designer?

Imagine you have visitors on your website and they are not able to go through it or it is loading so slow that they have to give up. Disappointing, right? Well, not only is it disappointing but it’s also effecting your business in harmful ways. If your website is not well-developed, visually appealing and easy to use, you can be at the risk of losing many potential clients. [Read More]
magazine cover pages

The Importance of Homepage Headers

In the early days of website design and until some years ago homepage headers were purely informative and, most of the time contained the usual elements like the navigation menu and the logo, some contact details such as phone numbers and plain email addresses, and sometimes a search tool. [Read More]